Websites for the Business of Photography

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I’m just starting a third revamp of my own nature photography website, (the first two dating from 2002 and 2004), and I wanted to share my thoughts on creative, effective photography websites. While it’s tempting (at least for geeks like myself!) to drop immediately into the nitty-gritty of implementation details, it’s far more important to first plan out what your web site is going to be for and how it will function as a part of your photography business (or even hobby.)

First, consider how your website will fit into your sales cycle. What is the site supposed to do for you and your clients? The most common mistake I see from aspiring nature and fine art photographers is (more…)

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